Tigray Coffee Co. and Roving Heights Ltd. Collaborate to Launch Bookshop Café in Abuja
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Tigray Coffee Co. and Roving Heights Ltd. Collaborate to Launch Bookshop Café in Abuja
Abuja, May 25, 2023 – Tigray Coffee Co., a leading Nigerian coffee company, is pleased to announce the signing of a memorandum of understanding with Roving Heights Ltd., prominent bookstore owners, to introduce a captivating bookshop café in the heart of Abuja. The opening of this exciting venture is scheduled for May 30, 2023, at the RovingHeights bookstore located in Garki, Abuja.
This strategic partnership, heralding the first of several projects, aims to foster greater access to literature and promote the coffee lifestyle in Nigeria. In a statement released by Mohammed Isa-Dikko, Tigray’s B2B Manager, he emphasized the significance of this collaboration and its potential impact on the local literary and coffee scenes.
According to Richard Ali, the CEO of Tigray Coffee Co., this partnership focuses on offering book enthusiasts a unique experience by providing them with 100% Nigerian arabica coffee exclusively at RovingHeights bookstore situated at City Centre Mall in Garki Area 11.
Ali stated, “Coffee serves as the lifeblood for urban creatives and the driving force behind economic endeavours worldwide, and Nigeria is no exception. Our company seeks to carve out a niche in the coffee market through our exceptional Kwararafa Light Roast coffee and high-quality entry-level coffee makers.”
He continued, “Teaming up with RovingHeights is a natural fit, given that bookstores serve as a convergence point for creative writers, tech-savvy individuals, and intellectuals. The possibilities that lie ahead are truly thrilling.”
This collaboration between Tigray Coffee Co. and Roving Heights Ltd. is anticipated to ignite a fresh wave of appreciation for literature and coffee culture in Nigeria. As the official launch approaches, excitement builds among coffee enthusiasts and book lovers alike, eager to experience the harmonious blend of exquisite literature and the rich flavours of Tigray’s coffee creations.
For media inquiries or further information, please contact:
Tigray Coffee Co. Press Office
Email: m.dikko@tigraycoffee.com
Phone/WhatsApp: +234 808 324 3112
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About Tigray Coffee Co.:
Tigray Coffee Co. is a Nigerian coffee company committed to providing superior coffee experiences. With a focus on sourcing the finest Arabica coffee beans from Nigeria, Tigray offers a wide range of premium coffees and coffee-making equipment to cater to diverse tastes and preferences. For more information, visit www.tigraycoffee.com .
About Roving Heights Ltd.:
Roving Heights Ltd. is a prominent bookstore in Nigeria dedicated to promoting a reading culture and fostering access to books. Their wide selection of literary works spans various genres, attracting a diverse clientele. Roving Heights aims to create innovative spaces where book enthusiasts can indulge in captivating literature. For more information, visit www.rovingheights.com .
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